High Pressure Processing Equipment Market to Hit $600 million in 201818 May 2014
HPP technology is a non-thermal food preservation technique used for food products that have high liquid content.
The technology is used in the commercial market to process fruits, juices, meats fish and other perishable foods.
It is used extensively by food and beverage manufacturers located in the US and Spain to extend the products’ shelf life and improve food safety.
The products also retain their freshness and nutritional characteristics.
The market has been segmented primarily on the basis of HPP equipment and HPP products available in the market.
The food and beverage processors create products that are minimally processed with a clean label. Clean label products are those products that are prepared from ingredients that consumers can recognise and understand.
High pressure processing technology is also implemented by meat and seafood processors to meet the desired tenderness and extract the meat from crustaceans.
The HPP equipment market is projected to be about $600 million by 2018, according to an analysis of the market by research company Markets and Markets
In 2012, North America was the leading market for HPP equipment.
The key parameters responsible to increase demand for HPP equipment include minimal effect of high pressure on the nutritive value of fresh products, food safety, and various functions of high pressure on food such as shucking, meat tenderisation, etc.
The key players in the HPP equipment market include Avure Technologies Inc. (U.S.), Hiperbaric Espana (Spain), and Multivac (Germany).
The market players focus on expansion of new facilities and manufacturing units to increase their global network and availability of HPP equipment.
The consumer demands for food products that have natural taste and are minimally processed, have increased and HPP technology serves this purpose.
The HPP products market is projected to be about $12 billion by 2018. North America dominates the HPP products market. The leading players in the HPP products market include Hormel Foods (U.S.), Esteban Espuna (Spain), Motivatit (U.S.), etc.
Considering the consumer demand in the marketplace, these companies invest in R&D to launch new products.
The equipment market value is projected to grow at a CAGR of 24 per cent.
The market was dominated by the fruit & vegetable application in 2012.The processors of fresh products use high pressure processing technology to retain the freshness and natural taste of products such as fruit & vegetable, juices, etc.
HPP market was dominated by North America in 2012, with the US as the largest consumer of HPP products in North America.
The market in Spain is highly developed due to the availability and awareness of high pressure processing equipment.